Franchise Automobile Dealers
The major advantage of shopping the used-car lots of new-car dealers is that they frequently have the widest selection of low-mileage, latemodel used cars. If you decid...
What Do l Need to bow Before l Shop?
Before you get serious about any one car, it's important to get the facts concerning:
l. The car's reliability and repair record
2. Whether the car has been sub...
The Presentation and Denio Driue
During the presentation of the vehicle and the demo drive, salespeople have two objectives: First, they want to convince you that the car meets your needs. Second, th...
Choosing a Pre-Shopping Attitude
One of the elements of your shopping strategy should be the adoption of an attitude designed to help keep the salesperson off balance-and therefore not in control. He...
The Informed Auto Buyer
Salespeople identify essentially five different types of buyers. We are :adding a sixth buyer type to the list.
Cash buyers. These are people who pay cash for the vehic...
Tactic1.”May have started Too Low
If you feel that for some reason your final offer may actually be less than they can take-for whatever reason-and you're inclined to raise your offer ... don...
Their Selling Strategies - How the salesperson Works
The Steps of the Sale and Controlling the Customer
Earlier, we took you through the steps of the sale and showed you what it would be lik...
Advantage : Woman
One of the little-known facts about the car business is that, according to several research sources, 50 percent of all cars are purchased by women and that 80 percent of all car pur...
2. Deciding Where To Buy a Used car
What follows is a brief assessment of the potential for getting a car, van, or pickup at a very good price, i.e., "cheap" vs. the risks involved in deali...
Financing
Investigate your financing options. Call several banks, check with your credit union, and get quotes from the dealership you plan to shop first. Find out if they have any special rates. A d...