If
You Know Their Rules ...
You Can Play Their Games
Tactic
1. You're Talking the Wrong Person
Having done all your research, you go to the selected dealership
accompanied by your husband, boyfriend, brother-any adult
male will do. When the salesperson arrives to greet you, tell
him or her, very specifically, that you are in the market
for a car. If the salesperson is one of those who assume that
the man is in charge-even though you've told him that you
are buying the car-he will probably direct most of his conversation
and presentation to the man. At some pointpossibly ten minutes
into the presentation-the male should interrupt the salesperson
and say something to the effect:
Tactic
2. Make an Appointment
If you just want to reduce the hassle and if you're not interested
in hand-to-hand combat with the salesperson-figuratively speaking,
of course-you might consider calling a dealership and making
a specific appointment with a salesperson to show you the
car. Be very specific in terms of what you're looking for.
Don't ask questions; make requests.
"Hello,
my name is Mary Jones, and I'm in the market .for a new .
I intend to make. a decision within the and would week and
would like to make an appointment to learn more about the
car and take a test drive. I have time tomorrow or Thursday
at three p. m.
|