If
You Know Their Rules ...
You Can Play Their Games
Someone,
Else Is Interested in This Car
"B-Backs" are the bane of the car salesperson's
life. These are people who come in, spend time looking at
a car, and then tell the salesperson that they have to "think
about it." As they exit their last words are, "I'll
be back. " Car people know that most "B-Backs"
never return. Usually they go to another dealer, and the salesperson
undercuts the first dealership's bid and gets the business.
That's why car salespeople will do just about anything not
to let you off the lot until you've bought a car.
One of the older and more tired ploys is to create a sense
of urgency. Once you've decided on a car and shown a real
interest, the pressure mounts for you to make a commitment.
If
you decide you want some time to think about it-and by the
way, this is always a good idea-the salesperson will announce
that someone else is interested in the car and will be coming
in later that day. They will then suggest that you give them
a small deposit to hold the car. Car people know that once
you've written a check, even a small one for a deposit, you're
going to have to return and that will give them the opportunity
to close the deal.
Your
countertactic
Never, ever give anyone a deposit to hold a vehicle. There
are always more of the same model out there. And this applies
to both new and used. Once you've signed a check, even for
a deposit, you lose some of your control.
|