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If
You Know Their Rules ...
You Can Play Their Games
Act
2
Now you start calling ... as a friend. Tell the seller that
you've done some research and discovered that the wholesale
value of the car is $9,100. Say that you have scraped together
some more cash and can offer them $8,765. Don't quote a round
number. It should sound as if you've really scraped together
the cash from your piggy bank. This conveys the impression
to the seller than you're about as far as you can go financially
and that if he wants to get rid of the car, he's going to
have to deal with you in that range.
Candidly, the seller may simply turn you down and revert to
the $12,000 figure. If so, be prepared to walk away. However,
if this person has had the car on the market for a week or
more, he or she will be very anxious to sell it. And unless
it's a high-demand car, they may wonder if you're the last
potential buyer they will see. Plus, now that they know the
wholesale value is only $9,100, the need to make a deal may
well motivate them to continue to negotiate.
"Look,
" the seller might say, "if you can come up to $9,300,
we have a deal. "
You can counter with $9,100 or $9,200 to be sure that you're
not spending any more than you have to. Let's assume for this
discussion that you settle on $9,300. It's time to pay for
the car.
Act 3
After you've gone over all the papers and the title and checked
the vehicle identification number (VIN) against the one on
the car, you're ready to part with the money. You give the
seller a certified check or money order for $8,800.
"We agreed on $9,300!" might be the response.
At this point you pull out the mechanic's checklist and your
note that the seller has agreed to deduct the $500 for repairs.
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If
the seller gets upset, just point to the note on the
inspection sheet. If he or she lives up to the agreement,
fine, you've done well. If the seller tries to back
out, you can either offer to absorb part of the $500,
or you can walk. If you walk, do so slowly and after
showing a lot of disappointment and sadness. As you
start to leave, make it clear that you'd still like
to make a deal and if the owner should have second thoughts,
you're only a phone call away. This is one of those
situations that requires you to play it by ear.
Not your style? No problem!
Again, while this may not be your style, you can see
via this example how having a pre-purchase buying strategy
can work to your advantage. A variation on this scenario
might also be helpful in dealing with used-car salespeople.
Especially if you're dealing at the end of the month.
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Negotiating
Techniques 1
| 2 | 3
| 4 | 5
| 6 | 7
| 8 |
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